Research Article

Picture a 24-year-old scrolling past a reminder to book her annual check-up. She feels perfectly fine, so she swipes it away, promising herself she’ll schedule it next month. Next month becomes next year. For many young adults, preventive healthcare gets pushed aside in much the same way—not because they are careless or uninformed, but because of the psychology behind how we respond to uncertainty, inconvenience, and risks that feel far away.